High-performance consulting for ambitious brands
Strategy, leadership, and sustained growth
aivilo difference
At aivilo every engagement is powered by a commitment to measurable brand growth, informed strategy, and lasting impact.
From new brand launches and strategic rebrands to complex, multi-channel GTM rollouts, aivilo futures provides the roadmap and hands-on execution to help teams break silos, maximize every touchpoint, and turn potential into performance.
Whether scaling a SaaS startup or transforming a legacy brand, our results-driven consultancy brings strategy, creativity, and leadership together for outcomes you can measure, and momentum you can sustain.
Expert leadership backed with a creative edge
Gee Fiege is the founder and lead strategist at Aivilo Futures, widely recognized for driving clear, measurable brand success and significant business growth across global markets. With more than 20 years of extensive experience working in London, California, and various international regions, Gee has developed and implemented innovative strategies tailored for startups, rapidly growing companies, and well-established brands spanning diverse industries such as SaaS, AI, beauty, e-commerce, FMCG, DTC, and B2B technology sectors.
Some of our services
Brand and marketing strategies with definition
Build winning strategies that effectively align your brand vision with clearly defined, measurable goals, deep audience insights, and innovative, breakthrough creative campaigns.
Brand positioning and identity development
Create distinctive and memorable brand identities, leading with clear positioning, consistent messaging, and compelling differentiation to define market segments and audience profiles.
Lead generation and sales enablement campaigns
Implement sophisticated, data-driven lead generation strategies and ABM campaigns that consistently fill pipelines and surpass acquisition targets.
Content development and storytelling
Craft compelling content and brand storytelling that engages audiences, strengthens loyalty, and drives emotional connection with every message.
Full go-to-market planning and execution
Provide go-to-market solutions that not only bring your product to customers but also set up your internal operations and processes for long-term success, driving steady and profitable growth from beginning to end.
Creative and marketing direction and execution
Guide all creative and marketing initiatives, uniting cross-functional teams to produce cohesive, high-impact campaigns across every channel and touchpoint.
Analytics and performance optimization
Leverage robust analytics and ongoing optimization to ensure every campaign meets or exceeds digital marketing performance objectives.
Team leadership and training
Mentor, train, and empower teams for sustained marketing performance and high-impact creative collaboration that delivers measurable business results.
Cross-functional alignment and integration
Facilitate collaboration among product, marketing, and sales teams for seamless execution and unified brand experience across all initiatives
CASE STUDY
Rebrand launch, strategic communications for continued trust
Results
Unified internal adoption was achieved with an enthusiastic, fully aligned team that actively advocated for the new brand, fostering a strong and cohesive company culture. During an in-person event, there was an impressive 40% spike in engagement, which was complemented by a record-setting response from the industry at the same occasion. Their content outperformed all previous campaigns, reaching the highest-ever levels of post-event digital engagement across multiple channels. Closing Q2 on a high note with over $300K in new business and successfully surpassed the ambitious $5M sales target, positioning the company for continued growth.
Challenge
Convey, formerly Message Broadcast, required a smooth and confident rebrand rollout that effectively maximized internal alignment, maintained strong client trust, and significantly amplified the new brand’s value in an increasingly competitive market.
Execution
Planned and helped execute a comprehensive implementation and communications strategy, carefully coordinated across multiple channels, that was critical for ensuring business continuity, maximizing impact, and strengthening loyalty among both internal teams and external clients.
Transforming internal alignment for GTM excellence and execution
Results
Launch timelines accelerated, teams executed product and campaign launches ahead of schedule, assets arrived early, and workplace stress dropped noticeably.
Redundant efforts disappeared: clear, streamlined processes saved time and budget, freeing up talent for true innovation.
Trust skyrocketed across the organization, resulting in a more engaged workforce and more efficient cross-functional operations.
Successfully delivered a globally coordinated launch, unifying teams and amplifying market impact for the brand worldwide.
Established a repeatable, best-in-class GTM standard that will fuel ongoing growth, brand unity, and sustainable market success long after the project’s close.
This transformation turned chaotic misalignment into a finely tuned engine that was both creative and agile, and with measurable business impact. Proof of what’s possible when strategic vision meets hands-on collaboration and expert guidance.
CASE STUDY
Challenge
A newly acquired global beauty brand encountered significant challenges: teams were not fully aligned, roles overlapped, and assets lacked clear and cohesive creative. These factors contributed to delays in product launches, inefficient use of resources due to duplicate asset development, and missed opportunities in dynamic markets. Addressing these areas was key to strengthening brand momentum during this important phase of growth, enhancing team collaboration, and unlocking the brand’s full potential.
Execution
Driving a full-scale transformation from the inside out, the process started by listening deeply. Interviews with key stakeholders was conducted across departments to pinpoint root causes and surface roadblocks. Leveraging these insights, a focused, actionable go-to-market (GTM) playbook was designed, tailored to unify efforts and set clear metrics and paths to sustainable success.
Through implementing new asset tracking systems and launching structured cross-functional planning sessions, the teams were no longer siloed. With the sourcing of top operational talent, streamlined communication channels, and introducing shared milestone tracking, an environment of openness and accountability was fostered across the board. Every department was given a voice—and a clear path to collective success.
CASE STUDY
Early stage (2017) AI tech company launch
+IPO support
Results
Achieved an impressive 5x increase in share equity value within just three months of launch, demonstrating rapid and substantial growth.
Drove a dramatic expansion in market presence by securing multiple major enterprise accounts within the first year, significantly enhancing brand credibility and revenue streams.
Established a highly scalable foundation to support future acquisitions and sustained growth, culminating in a seamless and successful IPO debut on Nasdaq.
Delivered a polished, professional brand experience consistently across all touch-points including digital platforms, print materials, and in-person interactions, ensuring strong market positioning.
Challenge
Veritone, at the forefront of AI innovation, needed to rapidly establish credibility, raise its profile, and prepare for a successful IPO during the nascent days of artificial intelligence adoption. The company’s mission was to position itself as a market leader and expand its enterprise client base with a compelling, unified brand.
Execution
Led a complete brand transformation, including designing a new visual identity, website, and all IPO and investor-facing collateral.
Developed strategic messaging and positioning that articulated Veritone’s unique value for AI-powered legal and compliance automation, translating complex technology into tangible business outcomes.
Developed effective sales and explainer materials for enterprise clients and investors, using the new messaging in product sheets, whitepapers, and digital content.
Worked with executive, product, and marketing teams to coordinate launch campaigns, key events, and roadshows, boosting brand awareness before the Nasdaq debut..
Engagement models
Consultant
(Hourly model)
Typically short projects & ad-hoc
(10–30 hours/month)
Team evaluation and restructuring, including audits and talent optimization.
Brand positioning and strategic brand development for portfolio companies.
Process analysis and implementation (workflow, ops, communication cadence).
Go-to-market assessments, business model reviews, and sales enablement.
Cont ent audit and creative direction for core brand assets.
Crisis communication and stakeholder alignment advice.
Fractional Creative and Marketing Director
Typically 3+ months
(40–80 hours/month)
Leadership across digital, web, print, event, and omnichannel campaign planning.
Creative oversight and hands-on development for brand identity, visual assets, and messaging strategy.
Support for cross-platform launches, influencer and paid media, and content calendars.
Drive phygital experiences and team mentoring for high-velocity deliverables.
Collaborate with agency/brand partners for scalable execution.
Fractional GTM Implementation
Typically 3+ months (project based)
(40-80 hours/month)
Go-to-market strategy for launches and rebrands with clear messaging and digital-first focus.
Map key digital touch-points and customer journeys to guide engagement.
Use data to group audiences and identify main customer types for focused campaigns.
Monitor and improve website, CRM, and campaign data to make smarter choices.
Align sales, product, and marketing teams for smooth execution.
Build detailed rollout calendars and manage key launch milestones.
Track key metrics and report regularly for ongoing progress.
Monthly Retainer
(Blended/On-Demand)
Typical monthly range 30–80 hours
Priority, on-demand access across all categories (consulting, creative, GTM) as needed.
Flexible: Use any combination of listed services, switched monthly based on needs.
Proactive strategy, crisis and opportunity response, holistic advisory support.
Quarterly reviews and planning (optional)
Specialized projects.